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Entrepreneurship Program

A twelve-session program designed to help participants understand what it takes to establish a successful business.  The primary focus of the class is to help students prepare a viable business plan, including setting short- and long-term goals. As part of this process, participants identified their personal and business strengths and weaknesses, considered business opportunities/threats, and determined how best to maximize their competitive advantages.  The program emphasizes the importance of market research and realistic budgeting.  Participants also worked on their presentation skills, including preparing a compelling “elevator” pitch.